Welcome to ASSET Company's collaboration with the Innovation Center in Dubai Police!

At ASSET Company, we are excited to announce our partnership with the Innovation Center within Dubai Police. This strategic alliance represents a significant milestone in our ongoing commitment to fostering innovation, enhancing security solutions, and supporting the vision of a safer and more connected Dubai.

Our partnership with the Innovation Center in Dubai Police is rooted in a shared vision of harnessing cutting-edge technologies and innovative solutions to address the evolving challenges in law enforcement and public safety. By working hand-in-hand, we aim to achieve the following objectives:

1. Innovative Solutions: Together, we are dedicated to developing and implementing innovative solutions that leverage the latest advancements in technology. These solutions will enable Dubai Police to enhance their capabilities in areas such as crime prevention, emergency response, and community engagement.

2. Knowledge Exchange: Our collaboration facilitates a dynamic exchange of knowledge and expertise between ASSET Company and the Innovation Center. This exchange ensures that both organizations stay at the forefront of emerging trends, technologies, and best practices in the field of law enforcement.

3. Enhanced Security: Our collaboration will result in the deployment of advanced security solutions that will aid Dubai Police in maintaining the safety and security of the city. These solutions will be tailored to the unique needs and challenges faced by law enforcement in the region.

We are excited about the opportunities this partnership brings and look forward to making significant strides together in advancing innovation, security, and public safety in Dubai. By combining our resources, expertise, and commitment, ASSET Company and the Innovation Center in Dubai Police aim to set new benchmarks in the field of law enforcement.

Stay tuned for updates on the exciting projects and initiatives that will emerge from this partnership. Together, we are building a safer and more secure future for Dubai and its residents.

About us

ASSET is an exclusive representative of the leading world-famous European high-tech companies in the Middle East and North Africa (the MENA region). ASSET first opened its doors in Dubai, UAE, in September 2021.

ASSET's Mission

Provide law enforcement, security agency, and private company specialists from all over the world with the opportunity to find out more about innovative technologies within the world's largest business center in the Middle East.

Offer the most advanced technological solutions for counterterrorism security providing user-friendly functionality as well as the highest quality possible.

Use personalized business solutions for each customer in line with their main requirements. The manufacturers represented by our company have all the necessary resources to ensure the prompt delivery of equipment and the development of new products in accordance with individual customer requirements.

Support international cooperation in counterterrorism security technologies development by coordinating interaction between European developers and Middle Eastern specialists representing leading Middle Eastern research centers.

ASSET's Vision

We strive to be a bridge between the East and the West which would connect professionals and companies from around the world and unite them under the common goal of ensuring effective counterterrorism security in all areas of human activity.

Our Values

Innovation. We offer equipment and technologies created by international market leaders in the security field, many of which are one-of-a-kind devices not to be found anywhere in the world.

An integrated approach. Innovative equipment and unique data transmission solutions from different manufacturers are often supplied together as a package which provides a synergistic effect in solving the set tasks.

Quality. All of our products are officially certified and undergo meticulous testing at all stages of their production and delivery.

Reliability. Equipment produced by the European manufacturers represented by our company has been supplied to different parts of the world for several decades now, and has always stood the test of time as well as climate.

Responsibility. Our interaction with our customers is not limited to the selection and delivery of equipment but also includes full-scale scheduled maintenance and unscheduled repair of the supplied equipment.